20/20 Vision
"We must begin thinking like a river, if we are to leave a legacy of beauty and life for future generations".
Today the world is not lineair. We will have to learn how to think like a river, the concept of adaptability. A river is not accidental but has a sense of purpose; flowing, moving and creating a path towards a positive future.
Trend forecast book 20/20 Vision interprets the changes in society and shows how these will influence the preferences and values of people.
20/20 Vision is a fundament for new products and services and an inspirational document full of research, mindsets, ideas, concepts and colours.
20/20 Vision
Today the world is not lineair. We will have to learn how to think like a river, the concept of adaptability. A river is not accidental but has a sense of purpose; flowing, moving and creating a path towards a positive future.
Trend forecast book 20/20 Vision interprets the changes in society and shows how these will influence the preferences and values of people.
20/20 Vision is a fundament for new products and services and an inspirational document full of research, mindsets, ideas, concepts and colours.
20/20 Vision
- Annual release
- Long term vision
- 238 Pages of consumer insight
- Strategic concepts
- Key future colours